We’re proud to announce and show off our new logo.

Finding a logo that represents a company is a challenging task. Be Intentive is thankful to Veo Veo Design for working with us. They helped make our ideas into reality.  Veo Veo captured our mission and vision in a design that reflects who we are and where we are going.

Our new look will be anywhere we are in public. So, you’ll see the update in places like our website, email signature, or payment portal and you’ll also see a new badge on Facebook, LinkedIn, and Instagram. Our logo, colors, and fonts reflect our creative approach and our focus on our values of integrity, equity, community, and transformation.

Our goal was to have a design that matched how we look at our values, our clients, and the communities that we serve. We looked for something responsive, dynamic, and honest. You can see the design thinking details in the logo dissection below.

2021. Be Intentive Logo Dissection

The new logo captures our balanced approach to breaking from tradition while honoring past work with a look at the future- just like when we work with our clients. The tagline gives us a quick way to tell folks what we are all about.

We chose to go with text that has a clean, modern feel with a bit a weight. We feel it balances the bright, creative energy of the image. The image is brings to mind both a flower and an atom.  It represents the way that community can come together like individual atoms creating matter or flower petals coming together to make a whole flower. The shape captures movement and growth. This is best demonstrated by the twist our logo can take in the digital space-  Motion!

We hope you like this new look and feel for Be Intentive.

TL;DR: We updated our logo and we’re happy to share the new look.

Interested in learning more about Veo Veo DesignCheck out their work samples here.